Szegedi Tudományegyetem - Ahol tudás és szándék találkozik

Dear Colleagues,

The International Congress on Public and Non-Profit Marketing, organized for the 7th time, will this time be hosted by the Institute of Business Studies of SZTE GTK in 2008 (former venues were: Braga, Cluj, Cádiz). The congress aims to present domestic and international trends, research findings and practical experience as well as to explore the issues of non-business marketing. The official languages of the congress will be English and Spanish.

The event begins with a plenary session in the morning on 12 June and continues with section meetings to end with a closing ceremonial dinner on 13 June.

A preliminary overview of topics:

Marketing in public and non-profit organizations

Marketing human services (education, health care, culture, sport)

Marketing in public institutions (administration, government and local government bodies)

Aspects of marketing in regions, subregions as well as towns and villages

All congress participants will receive a complimentary copy of the conference documentation containing the presentations.

Congress venue: University of Szeged, SZTE Study and InformationCenter (SZTE SIC)

Dr Zoltán Veres	Zoltán Majó
president, head of institute	secretary
veres.zoltan@eco.u-szeged.hu	majoz@eco.u-szeged.hu